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Viewing entries tagged with 'Campaign'

The Google Chrome Experience

Posted by Andrew on 3 September 2010

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A new campaign that has created a lot of interest around Facebook and Twitter. The campaign is based on entering your address of where you live and then you becoming part of the music video for "The Wilderness Downtown" by Arcade Fire. You're also able to create your own postcard that will be shown on their new tour taken place in North America. This has created a huge amount of buzz and curiosity for all none Chrome users as this is the only browser that will let you become part of this experience. I'm sure Google have increased the amount of users now using their browser. Visit the site here.

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The Drench Cubehead

Posted by Andrew on 11 August 2010

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This new 60 second ad was created by CHI & Partners. The new campaign is targeted at young working adults. With the message being "Brains perform best when they're hydrated. Stay drenched". Its defiantly got the shock factor! 

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Durex, Love is Blind

Posted by Andrew on 16 June 2010

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Durex organized a competition to challenge 16-24 year olds to design a campaign to get across the risk of having unprotected sex. This was the winning concept from a guy called Samual Michael. Its a great idea

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Nike Grid, a new innovative campaign.

Posted by on 22 April 2010

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We've just came across this new Nike Grid campaign which has got us talking. The Idea is to run to different phone boxes / grids within a selection of maps around London (North, East, South or West) creating one giant game board. You begin by finding the nearest phone box and entering in a number along with you details, you're then given instructions on where to run. Once you reach your destination, find the phone box, enter in your code and 'listen carefully'. The more phone boxes you reach the more points you get. Basically if you've seen 'Die Hard With A Vengeance' where Bruce Willis has to play the game of Simon Says across New York you will get the right idea! Great Idea, its just a pity it's in the same weekend as the London Marathon!

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New Balance – The trainer brand have launched a new campaign.

Posted by on 18 September 2009

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A new campaign has been created for New balance, where a proud owner of a new pair of 574 clips (trainers), have the chance to match up a Polaroid that came in their shoe box with a Polaroid on this site.

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